Published by Pete September 25th, 2007
in Keywords, Local Search and SEO.
If you aren’t familiar with the term Geo Targeting, it’s the method used by search engines to determine where you’re searching from, so they can provide you with (what they think) are the best search results or ads based on your location (ie. country, region/state, city, post/zip code etc.)
How do they do this?
By looking at [...]
Published by Pete September 22nd, 2007
in Blog Recap's.
Here’s a bunch of posts I’ve enjoyed from the Blogosphere in the last seven days (or thereabouts)…
Darren Rowse gives us some tips on Driving Traffic to Your New Blog. On the topic of driving traffic and increasing your online exposure, you may also be interested in these 15 Link Building Methods, Get The Most [...]
Published by Pete September 21st, 2007
in Google and Keywords.
The top 10 searched for terms last month on Google were: myspace, myspace.com, ebay, www.myspace.com, youtube, craigslist, mapquest, yahoo, facebook and myspace layouts.
Despite those terms being the most searched for, a few months ago, Google’s VP of Engineering – Udi Manber gave a presentation at Supernova where he said 20 – 25% of the [...]
Published by Talita September 20th, 2007
in Keywords.
According to Trellian, http://www.keyworddiscovery.com/ over 80% of all online transactions begin with a keyword search.
If you want your website to rank well and receive loads of targeted traffic then Keyword research is absolutely vital. Every seo campaign should begin with keyword research. You need to know what your target audience is searching for and what [...]
Published by Pete September 15th, 2007
in Marketing and SEO.
A lot of Search Optimisers and website owners believe that SEO is purely an online discipline, but a recent study by iProspect and Jupiter Research clearly indicates that offline marketing drives online searches.
In fact, 67% of online search users are driven to search as a result of some offline channel.
This means that [...]
Published by Pete September 13th, 2007
in Blog Recap's.
I hope you’ve got a few spare minutes because a lot has been going on in the SEO Blogosphere over the last week.
The ACCC launched a case against Google not too long ago and here’s how it ended-up – Watchdog bitten in Google case. Marketing Pilgrim also has a good write-up about it. You’d [...]
Published by Pete September 11th, 2007
in SEO.
SEOmoz just launched a new linkbait SEO Expert Quiz on their site.
The quiz consists of 75 questions (ranging from basic SEO stuff to some fairly advanced techniques) and takes about 30 minutes to do.
Here’s my score:
SEO Dark Lord – 96%
Are you an SEO Expert?
Now just because it says I’m a Dark [...]
Published by Pete September 10th, 2007
in Blogging and Social Media.
Have you ever been talking with a prospect and 5 minutes after the conversation ended, you thought to yourself – “I should have mentioned ….. ” or you think of a humorous comment or something else relevant that would have helped leave a good impression.
The problem is that the moment is now gone [...]
Published by Pete September 7th, 2007
in Blogging.
An article I read recently quoted that 8 out of 10 Americans knew what a blog was and even though it’s often said that Australia is a couple of years behind the U.S. (as far as Internet trends go), I believe that the figures would be reasonably close over here too.
So why aren’t you blogging [...]
Published by Pete September 5th, 2007
in Blog Recap's.
In my last post I disagreed with Jill Whalen, but she says some pretty good stuff in her post about the Top Ten Organic SEO Myths.
When I try and promote social media, I’m often asked Which Social Media Sites Should You Target? or I’m faced with people whinging about not having the time. Those [...]