No, I’m not talking about black, white, blue, grey or any other coloured hat you might wear whilst doing SEO, but instead I want to talk about how Search Engines are really very much like fashionista’s.
To explain this a little better, let’s look at how the fashion industry works.
A designer will come-up with a ‘new [...]
Archive for February, 2008
Web traffic – an offline example
Published by February 13th, 2008 in Marketing, Social Media and Web Development. 6 CommentsI was driving to work this-morning and on the news there was traffic congestion all over the city, and this got me thinking – what causes increased traffic.
In the off-line world, you’ll usually notice traffic increases for a number of reasons:
It could be because a particular area has become increasingly popular – the ‘cool’ place [...]
If you ever go into an Abercrombie and Fitch store it’s almost like walking into a night club with the music and the lighting, but the thing that stands-out most of all (well at least to me) is the smell. The place is filled with one of their fragrances that makes it unlike most [...]
You can’t judge a site by its Meta
Published by February 1st, 2008 in Keywords and Marketing. 0 CommentsWe all know the old adage – “you can’t judge a book by its cover” and it’s true too… but this doesn’t stop us from doing it. Every day we rely on first impressions when making a majority of our decisions – it isn’t the ‘right’ way to make choices, but unfortunately it is [...]
