Archive for the 'Link Building' Category

Networx Panel – Updated Info on ‘How to win links and influence people’

The Networx Marketing SEO panel on link building is now over and Matt, Andy and I have done our part in (hopefully) educating a group of Brisbane business-people on how links work, why they’re important, linkbait, content, keywords, anchor text, social media and different ways to potentially gain links for their websites.
Well, not all the [...]

Networx Panel – How to win links and influence people

This-evening I’ll be speaking on the topic of links at a Brisbane Networking function. So in preparation, I’ve put together some notes on the things I’d like to cover. I don’t know if the questions on-the-night will allow me to cover each of these topics, so if there are changes, I’ll be back [...]

Where have we been? Everywhere but here…

The SiteMost blog has been a bit quiet lately although that doesn’t mean we’ve been quiet – in fact we’ve been doing things all over the internet, just not on the blog here.
The rest of this post is a run-down of what we’ve been up to lately and doesn’t contain any proper SEO-related [...]

Linkbuilding Offline

Often when we think about the concept of link building, we usually consider things like – contacting relevant websites and seeing if they’d be interested in give you a link, submitting to directories, purchasing ‘editorial endorsements’, creating articles or other topical pieces of content for linkbait etc. etc.
But there’s a whole world of offline linking [...]

Local Tax Deductible Linking Opportunities

Before I get started, I should point-out that purchasing links purely to improve your search rankings is not a good idea. Google has recently been penalizing sites that have done this and eventually such links will stop passing rank completely.
The techniques discussed in this article aren’t designed to manipulate the search engines – they [...]

Rick Rolling your way to more links

A few months ago a humorous online prank evolved known as Rick Rolling. The basic premise behind the prank is to trick people into clicking a link of a Rick Astley video by using deceptive anchor text.
For example, here’s the best link bait article you’ll see all year!
By nature I’m a prankster and like [...]

How to have creative linkbait ideas

Recently I was reading an e-newsletter that mentioned Edward De Bono’s book “How to Have Creative Ideas” and the article was so good I thought I’d get myself a copy.
One of the many things that stood-out to me from the book was this excerpt on creativity:
too many people believe creativity is a talent with which [...]

The Paid Links Debate

Back in June Google introduced a new addition to Webmaster Central – it was a paid link report tool that allowed webmasters to inform Google about sites that were buying or selling links.
Since then this has been one of the most discussed topics in SEO. I’ve been meaning to do a post about this [...]

Reciprocal Links – Good or Bad?

We’re often asked – are reciprocal links good or bad? This topic is like an SEO yo-yo – support for reciprocal linking goes up-and-down so frequently that I thought it was time someone put an end to all the myths.
Prior to 2006 one of the best methods of gaining links was to offer a [...]

Link building – What they don’t tell you

When you read about link building one of the most important things that is constantly enforced is to write good content. When you write something that people find interesting, informative, humorous, controversial, educational or something that addresses a particular need, people are far more likely to link to you than if you have old, [...]




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