Archive for the 'SEO' Category

On your mark… Get set… SEO!

When you compete in a running race, there’s a few things that we generally assume:

You have a functional set of legs and an understanding of how to use them
You have (at the very least) a reasonable level of fitness
And it helps if you’ve done some training and/or other preparation for the big race

None of the [...]

The blurred line between what is SEO and what isn’t

Just read an interesting post on Ben Wilks’ Blog about SEO and Social Media.
Basically Ben comments on a thread over at WMW which indicates that social media is a waste of time and doesn’t yield a great deal of SEO value.
I both agree and disagree with this.
But before continuing, it’s important to understand what [...]

SEO is like fashion

No, I’m not talking about black, white, blue, grey or any other coloured hat you might wear whilst doing SEO, but instead I want to talk about how Search Engines are really very much like fashionista’s.
To explain this a little better, let’s look at how the fashion industry works.
A designer will come-up with a ‘new [...]

Some clarification about maintaining your rankings

Yesterday I wrote a post on Maintaining Your Rankings which attracted the attention of a friend and local ‘old school’ SEO Ben Wilks.
In Ben’s post he states:
Now I am not ripping into Pete too far here, but I disagree with his advice. What scares me is the fact that nobody has pulled him up [...]

Maintaining Your Rankings

I got a call yesterday from a disgruntled gentleman who explained that about a year ago they had some extensive SEO work performed on their website. Since then they hadn’t done anything wrong, but they were no longer ranking at the top. After doing a few checks, the client was right – their site [...]

SEOing for the Greater Good

At a business networking function towards the end of last year, I met a woman who was promoting a charity cook book designed to raise money for premature babies at the Royal Brisbane & Women’s Hospital.
The One-Armed Cookbook is a collection of easy recipes (supplied by friends, family, chefs and even a few celebrities) specifically [...]

Why SEOs and Astronomers are so much alike

Recently Wiep Knol compiled a great document about Link Value Factors. Basically the document contains the views of many well respected SEOs on the topic of link building – and more specifically which factors are most and least important.
This is yet another great SEO resource, but when reading through it, I couldn’t help but [...]

SEO is not for everyone… Wait a minute – YES IT IS

I read a lot of blogs and at times I get behind on my readings. To keep on top of things, I’ll often skim through posts without really reading them properly, and later I go back through the posts that seemed pretty good when I have more time.
In my recent skimming I noticed a [...]

Why SEO Pricing Scares People Off

A couple of weeks ago I wrote a post about SEOing a site on a limited budget and one of the points I made was that the moment a price is mentioned prospective clients seem to get scared away.
Landon found this post thanks to our recent review on ProBlogger and made the suggestion:
It would be [...]

SEO On A Limited Budget

Every month I receive a few enquiries from small businesses who don’t really understand what SEO is, but they know it’s important and want to find-out more… until a price is mentioned and then they run for the hills.
This isn’t because our SEO prices are outlandish – the client simply doesn’t understand how keyword research, [...]




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